Genius Funnels

Turn quiz funnels into measurable growth

Genius Funnels gives you first-party funnel analytics, archetype cohorts and ad-set ROI in one place — then uses AI to tell you what to change next.

First-party funnel capture

Own your quiz-funnel data end to end. Every answer, click and conversion lands in your own store — no third-party black box, no sampling.

Archetype cohorts

Group respondents into behavioral archetypes automatically, then see how each cohort moves through your funnel and converts.

Ad-set ROI

Tie spend to outcomes at the ad-set level. Know which creative and audience actually pay back — not just which got clicks.

AI optimization

coming soon

Let the platform surface the next best change to your funnel and targeting, ranked by expected lift.

How it works

1

Capture

Launch a quiz funnel and collect first-party responses, clicks and conversions.

2

Analyze

See archetype cohorts and ad-set ROI in one dashboard, updated continuously.

3

Optimize

Act on AI-ranked recommendations to lift conversion and lower cost per acquisition.